Month: June 2017

29 Jun 2017

POSITION AVAILABLE: MARKETING COMMUNICATIONS ASSOCIATE (FULL-TIME)

Responsibilities:

  • Manage all Internal & external communications – Ensure all messages are communicated internally & externally through the best media.
  • Create, implement and/or oversee internal and external communications programmes, that describe and promote the organisation and its products.
  • Writing/producing press releases.
  • Managing & compiling internal and external newsletters.
  • Manage, create and implement all marketing material (banners, posters, brochures, visual/audio/print commercial).
  • Manage, update and implement all branding material (company profiles, business cards, letterheads, signatures etc.)
  • Preparing & coordinating events such as conferences & workshops.
  • Liaising with external service providers in creating or executing above (designers, printers, events coordinators etc.)
  • Ensure all external communications are in line with brand strategy.
  • Developing and managing the social media strategy.
  • Developing and managing the CSI initiatives.
  • Manage and update the company website and blog.
  • Drive and manage content marketing initiatives.
  • Utilise the website, social media platforms to promote the products/services.
  • Prepare and track metrics for advertising effectiveness measurement.
  • Research on the effectiveness of various media.
  • Assist in developing a marketing strategy and cost tracking.
  • Marketing and competitor research.

 

Requirements:

  • A relevant tertiary qualification in Marketing / Communication or similar.
  • Have an interest in the Healthcare Industry.
  • At least 3-4 years active experience in a marketing and communication role with experience in digital marketing and social media.
  • A solid understanding of B2B marketing.
  • The ability to handle multiple tasks and run multiple projects, with great attention to detail.
  • Passionate, energetic, confident, optimistic and extraordinarily creative.
  • A strong understanding of the principles of reputation management in the digital space.
  • Excellent communication skills.
  • Fluent in English, both spoken and written.
  • Excellent writing and editing skills.
  • Proficiency in MS Word, MS Excel and MS PowerPoint and social media platforms.
  • Innovative & strategic thinker.
  • Knowledge of and proficiency in online marketing automation tools will be beneficial.

 

Remuneration
Remuneration is competitive and negotiable depending on qualifications and years of work experience.

Commencement date: 1 August 2017

Location: Centurion, Pretoria, South Africa

Interested candidates to forward CVs to amy.stanfley@tcd-global.com

23 Jun 2017

ATTEND OUR WORKSHOP – The Funder Mindset: Insight into the funder’s world.

TCD Outcomes Research will be hosting a number of workshops over the next few months. The first in the series will be focused on the Medical Scheme Perspective. We are honoured to invite you to the first of this series of workshops, titled:

The Funder Mindset: Insight into the funder’s world. 

Date: Thursday, 13 July 2017
Time: 09:00 – 13:00
Venue: Radisson Blu Gautrain Hotel, Rivonia Road, Sandton.

AGENDA:
9:00 – 9:15 Welcome & opening

9:15 – 10:15 Tebogo Phaleng – Presenting the medical scheme administrator’s role (1hour)
• What services are provided by an administrator?
• What are the roles of actuaries?
• How do administrators manage risk?
• What are health care vs. non-health care costs?
• What are the key challenges facing administrators?
• How should suppliers engage with administrators?
• How can we improve access to new innovations to patients in need?
10:15 – 10:30 Bio break
10:30 – 11:30 Milton Streak – Presenting the medical scheme perspective (1 hour)
• How do medical schemes budget?
• How do medical schemes agree on benefit richness per option?
• How do you manage risk?
• How do you create formularies?
• How do medical schemes make reimbursement decisions?
• What is the relationship between a scheme and its administrator?
• What is the role, responsibilities and authority of the Principal Officer?
• What is the role, responsibilities and authority of the Board of Trustees?
• How does medical industry engage with suppliers (example pharma)?
• What models of engagement can you recommend for suppliers?
• How can we improve access to new innovations to patients in need?
11:30 – 12:00 Tienie Stander – Presenting the role of health outcomes research in this environment (30 mins)
• Moving away from price arguments to value arguments
• Breaking down the silo-thinking inherent in the industry
• From clinical evidence to real-world evidence to quantify value
• A framework for value quantification
12:30 – 12:30 Panel discussion (30 mins)
• Questions from the audience
12:30 – 12:35 Closure
12:35 – 13:00 Refreshments

SPEAKERS:
Milton Streak: Milton has 21 years experience serving in senior leadership positions at leading South African Medical Scheme Administrators/Managed Care Organisations and Medical Schemes, including Discovery Health Medical Scheme, as Principal Officer/CEO from 2009 to 2016. He is currently an independent Healthcare Strategy Adviser and has spent the last three months in India working with India’s 3rd largest standalone private health insurer.

Dr. Tebogo Phaleng: Tebogo was Deputy General Manager of Strategy and Risk Management at Discovery Health and Managing Director of Coalesce, a Strategy and Risk Advisory consultancy. He is currently the Managing Director of EOH Health.

Dr. Tienie Stander: Tienie is the managing director of TCD Outcomes Research. He is a member of ISPOR International, International Aids Society and Health Financial Management Association. He collaborates extensively with international academic organisations such as Harvard Medical School and British Columbia University. International experience includes consulting work in the SADC, Mauritius, Ghana, Libya, Egypt, Sudan, India, Thailand, UAE, Oman and China related to policy, health systems and health economics and outcomes research. 

Cost to attend: R1100
Please RSVP by Friday 7 July 2017

The objective of this workshop is to create a forum where the pharma and devices industry can have an opportunity to understand the challenges faced by and decisions made by funders. We look forward to seeing you there.

TO REGISTER AND RECEIVE PAYMENT INFORMATION:
Please email amy.stanfley@tcd-global.com

For more info call: +27 12 664 1622 or email: kumen.chetty@tcd-global.com
or.tcd-global.com
05 Jun 2017

Improving women’s health across the Kurdistan region through the Centre for Research and Education in Women’s Health (CREWH)

The inauguration of the Center for Research and Education in Women’s Health (CREWH) took place in Erbil, Iraq – Kurdistan on the 24th of May 2017 under the patronage of Hawler Medical University and the ministry of health (MoH). The CREWH is part of Hawler Medical University and works towards improving women’s health across the Kurdistan region.

Dr. Hamdia Ahmed, president of the CREWH, outlined the need for this centre during her speech: “[The] CREWH will advocate women’s health and development through education, research, capacity building and community projects. [The] CREWH was established to be a leading center dedicated to advocate women’s health and development with the academic institution and across the community.

Several speakers representing academics, official and international organisations, as well as the chairman of the party, president and professors of the university, the ministry of health, and the CREWH’s staff outlined the importance of such a centre and its role to improve the health and well-being of women in the community.

Professor Ibrahim Labouta, president of TCD Outcomes Research MENA region, also attended the event. During his speech, Prof. Labouta, addressed the critical importance of the development of a 5-year strategy, building the capacity of the staff in outcomes research and introducing information technology such as registries into this strategy.

Speeches by the representatives of UN Women and WHO further appraised the opening of the centre and emphasised its future role in enhancing the health and status of women in Kurdistan.

This event highlighted the importance of bringing together researchers, clinicians, outcomes research experts, international organisations and communities to promote women’s health through research, training, advocacy and community research projects. It also covered the following topics/issues:
• Identifying strategies for improving women’s health
• Exploring future business opportunities
• Exploiting the competitive pharmaceutical market
• Getting an insight of the needs of Kurdistan region in terms of outcomes and clinical research and training
• Getting to know the latest regulatory developments, key indicators and major corporate developments

To find out more about the CREWH, visit http://hmu.edu.krd/WomensHealth.aspx or contact crewh@hmu.edu.krd

 

Professor Ibrahim Labouta, addressed the critical importance of the development of a 5-year strategy, building the capacity of the staff in outcomes research and introducing information technology such as registries into this strategy during the inauguration of the CREWH (Photo:http://hmu.edu.krd/HMUNews/tabid/343/articleId/101/articlesListTabId/40/articlesListModId/734/articleDetailsModId/734/listType/templateBased/Default.aspx)

TCD Outcomes Research is a fully fledged, full service, health economics and outcomes research (HEOR) company serving healthcare companies globally and forms part of the TCD Group. We specialise in late phase health outcomes research by studying the real world value of healthcare solutions and its economic and financial impact. Partner with us to receive a skill set on a continuum of your needs, be it market access, medical, clinical, regulatory, sales or marketing. Convert scientific evidence related to efficacy, safety and quality into a market approach that focuses on real-world evidence (RWE) to communicate the value of your product to your stakeholders.